GEOLOCATION MOBILE GAME APP
Background
The client came to me with the concept for a geolocation based mobile game app that they had previously built at a hackathon without giving much thought to its design.
Business Goals
The business goal was discovered to be the launch of a minimally viable product paired with analytics tools, user interviews, and user testing to capture user feedback that can be iterated upon.
Process and Role
I first documented the gameplay and the game's rules as defined by the client and optimized them for better and stickier gameplay. I defined the user journey by considering the edge cases and the context in which the user will be playing this game. Once these definitions were solid, I took to several wireframe variations to discover the best way forward for certain features. Several iterations later I went on to the visual design of the user interface.